More importance is given to web crawlers

For a search engine to be able to display relevant results when a user makes a search query, there has to be an archive of available information for it to select from. This archive is called an index. Every search engine has its own methods for gathering and prioritizing content …

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Listen to your customers. They will tell you all about nofollow links

Choose keyword frequency over keyword density. Software programs cannot adequately interpret each of the various types of data that humans can-videos and images, for example, are to a certain extent less readable by a search engine Try using several cities, in different parts of the UK, as a basis for …

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Small but important things to observe about doorway sites

Web users are busy and they expect to find the answers to their wants, needs and questions immediately. If your site is confusing and hard to navigate, people will leave and never come back. As you explore all the features SEO analytics platforms have to offer, you can monitor key …

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Maybe hits will be a thing of the past

Your blog posts shouldn't be treated equally. Only select the posts that had the biggest positive impact on your business. Sometimes, it's your end goal in and of itself. Traveling in close quarters and spending time with those who are most important to you is one of the reasons that …

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Quick tips regarding LSI

Remember, your link placement has to be valuable for the users, or else you'll stand to lose more than you gain. You should also use headings and bullet points to break up text and make your content easy to scan. A modern short url is focused on link retargeting. The …

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What Constitutes Search Engine Spam?

Choosing the right message strategy remains a key ingredient in creating a successful advertising program. It can take months to see a real impact from SEO, and if your site is fairly new (ie. you just launched and have little to no content), it will take even longer to see …

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Be aware of rel=nofollow for links when working on SEM

What keywords would my customer or target audience use to describe what they want? A short click, on the other hand, is when a user clicks on a search result and almost immediately returns to Google's search results page. From here, they might click on another result, indicating to Google …

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Follow the best practices outlined herein for static pages

The following are the two most important things you need to ensure: that (1) your page loads quickly (under 2 seconds) and (2) your page is as small as possible with the least number of requests. Google cares the most about editorial links, or links included in article body copy …

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The hidden agenda of bread crumbs

It should be clearly understood that the purpose for Press release is to share some newsworthy content about your product, brand or company with the interested and intended parties. It should be considered more of a branding or credibility tool more than a tool for building links. You as a …

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Analyse your existing SEO campaigns

In Google Analytics you can set up goals (such as visitors completing a certain action or visiting a certain page) and then track what percentage of your visitors are completing the goal and what path they took to get there through the Rest assured that your site will be looked …

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